Do you wanna start a podcast? Podcasts are probably the most underused BUT HUGELY effective content type out there. Why? Because people think it’s ridiculously complicated to get a podcast up and running and that’s enforced even further by people who create podcasting courses & guides. Except me! I know that podcasting is easy peasy lemon squeezy and that’s why I’ve brought together Perfectly Podcasting to take you step by step, with all the implementables to get your podcasting up and running in a blink of an eye.
Why podcast? Well podcasting provides you with a super intimate time with your audience, on lots of occasions you’re speaking directly into their ear. They are easy to both produce and consume. Your listeners can listen in on the go, on the dog walk, in the supermarket, whilst driving (as long as you’re not doing meditations or hypnosis as that would be BAD), in the bath, on the school run, whilst walking the dog – jeez the list goes on. AND you can record it without getting dressed – and what’s not to love about that! Podcasting creates and deeper relationship, fast tracks conversion, makes you a regular part of someone’s week, increases credibility, enhances know/like and trust and actually is just all round epic!
Here’s Jo’s Podcasting Journey…
It’s not that difficult – we make it feel really difficult but being able to follow along, step by step made it so easy to implement.
Emma nails it in this programme and helps you to create a plan and structure in order for you to fly and get your podcast launched.
It’s something that had been on my list to do for so long and within such a short space of time it came to life.
What Do You Get?
Access to the whole Perfectly Podcasting programme instantly! The modules have been broken up and designed so that you can work your way through them logically and take you by the hand in terms of the tech, the production, the content and the marketing to ensure that you make the very most out of your podcast.
We have also produced ta dah lists to help you to ensure that you keep on track and have broken down the course so that you can get action step prompts delivered to your inbox so that you keep implementing the course and it doesn’t become something that sits there gathering dust! I want to see your podcast launched!
So what’s actually in there?!
How Podcasting Fits
➡️ How Podcasting Fits Into Your Content Marketing Strategy & What You Need To Know
➡️ What you need to know about Podcasting
➡️ What does Podcasting Bring To The Party
➡️ Every step you need to do to set up your podcast
➡️ How to structure your podcast
➡️ How to record & edit your episodes
➡️ How to come up with content ideas for your Podcast
➡️ The content types you can include in the Podcast
➡️ How to make it so ridiculously easy
➡️ How to avoid the biggest mistakes
➡️ Marketing your podcast
➡️ Getting listeners, subscribers & reviews
You get your hands on the WHOLE programme, with instant access and guidance to work your way through it for just £47.
WHAT’S IN IT FOR YOU?
Here’s Gina’s Podcasting Journey…
I’m a big fan of pretty much any programme Emma puts out and one of my favourites over the years was “Perfectly Podcasting”.
Emma is awesome at helping people get out of their own way and also in making what once felt overwhelming and complicated feel accessible and doable.
Perfection isn’t the goal here. Purposeful podcasting is and Emma is a fantastic guide.
Since doing this course I have launched 2 different podcasts and still love it. The unique way Emma does things will mean both your self-belief and your technical abilities will improve and you’ll stop dreaming about having a podcast and actually get it out there. Your people need your podcast!
Jump in and get started. Enjoy!
Should I Add A Podcast To My Marketing?
A podcast is a fab addition to your content marketing! Why? Well it allows you to get in front of a new audience whilst also allowing your existing audience to consume you in a completely different way. Everyone is so super busy, right?! Well podcasting is probably the most versatile content types to consume. People can listen into your podcasts whilst cooking, walking the dog, doing the school run, driving the car, at the gym, cleaning and even in the bath! You become the person who can go with them to places other don’t.
It's Tricky & Techie Isn't It?
It has a bit of a reputation of being something that’s hard but it absolutely doesn’t need to be that way. My mantra for everything in my business is “simple but significant” and I walk you through everything you need to know and do to get your podcast launched in the modules – there’s walk throughs on all the tech so none of it needs to be scary.
It's Going To Be A Time Drain
It doesn’t need to be. Podcasting can be added into your content strategy with ease and can before a fundamental part of your content eco-system in your business. You can recycle and re-use the content that you already have and you can also use the podcast to populate your other content streams too win/win!
Will I Get Left Behind?
I have designed this course for you to be able to dive into and work through at your own pace. You will also get regular emails to keep you on track.
It’s important that you carve out some time in your diary to execute – time never shows up for these things we have to make time for them.
But I Don't Like The Sound Of My Own Voice
Oh, I hear you! I’m not sure many of us do like our own tones and twangs! I sound every so very northern on my podcast BUT guess what it doesn’t matter! You’re not making your podcast for you. You don’t even have to re-listen to it if you don’t want to. It’s not a big deal if you mess up whilst recording either! I’m going to show you how to edit your podcast or you can simply start recording again and no-one will ever be any the wiser!
Don't Know What To Say, I'll Run Out Of Things To Say
I take you through stacks of content ideas within the programme, from formats to the actual content you can create.
Here’s the thing, you probably have a whole heap of content already and you just don’t know it yet!
There'll Be So Many Steps I'll Get Lost
It soon all becomes second nature and as easy anything else you do regularly in your business.
Yes, there’s elements of the podcast system that you can outsource and get help with freeing you up to simply hit the record button and then the stop button BUT the other steps aren’t all that cumbersome and once you’ve done them a couple of times you’ll do them with your eyes closed.
I'd Love To Start A Podcast But I'll End Up Stumbling Over My Words And Sound Like A Knob
Worry not! Firstly, there’s absolutely the power to start again. Podcasts can be pre-recorded and if you mess up you can always just bin the bit of audio you feel you messed up in and then just press record again. Alternatively you can edit out little mistakes (and we show you how in the modules).
People are also generally very forgiving. A slip up here and there often adds a little spice and fun to the episode rather than detracting from it.
Even Though I Know My Subject I'm Far Better On Paper
Ace! Then you can use your written content and record a narration of your blogs or social media posts rather than feeling like you’re creating seperate content for your podcast that feels heavier for you.
What If No-One Wants To Be A Guest, How Embarrassing
There’s stacks of podcast types and most of them don’t include having to have interviews. You can start your podcast without any guest whilst you pop the feelers out there for who might want to get involved.
You’ll probably be mighty surprised that people are likely to want to be involved and unless you ask you’ll never know. There’s a little saying where I come from “shy bairns get nowt.” If you don’t ask then the answer is always NO. If the answer does become no then you’re in no worse position than before you asked.
I Just Wanna Record & Go & Not Do All The Other Shit
You can outsource all the other stuff!
Am I The Right Person To Help?
Who Am I?
Hola! I’m Emma Holmes & I love to sprinkle a whole stack of magic in businesses to make them more profitable without the whole angst, stress, pressure and hustle.
I work with entrepreneurs to help, support, guide and provide strategy which will allow them to achieve their awesome ~ increasing their income, stepping into their flow, implementing a strategy that works for them and feeling ease & grace with their work that impacts their world, the world of their clients and the world as a whole. I’ve worked with clients to launch products which have produced 18K income in one day and launches of 54k + in sales together with a 30k in 30 days project, €1k in a day, £10k extra income from one idea, £2,270 per month recurring income in 30 days and a whole stack more.
I work with clients across the world to develop a business bespoke to them. No cookie cut approach or one size fits all.
I have been featured on That’s Manchester TV, BBC Radio, Business Rocks, Freelance Parenting, Fresh Business Thinking, Talented Ladies Club, Mememe as well as being an Accreditation Content Marketing Specialist, Customer Acquisition Specialist and Customer Value Optimisation Specialist.